
Stratechery by Ben Thompson
npub1c27v93g75sftfp6xk8uhhyefmmmezaflnc0vkn8y6yh2sm6d3xdstgflvd@drss.io
On the business, strategy, and impact of technology.
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Apple and a Hacker’s Future
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5 Oct 2026
I was happy for years in Apple's walled garden; with AI, however, their protections feel like limitations.

2026.40: Dots and Question Marks
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2 Oct 2026
The best Stratechery content from the week of September 28, 2026, including Meta's focus, what OpenAI is doing, and Mao and NBA Media Day.

An Interview with Jason Del Rey About Muse, Amazon, and Walmart
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1 Oct 2026
An interview with Jason Del Rey about Amazon versus Meta, which is a continuation of the oldest battle in retail between Amazon and Walmart.
OpenAI Dev Day, Dot and OpenAI’s Product Transition, Sign In With ChatGPT
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30 Sep 2026
OpenAI's Dev Day showcased a product that is, frankly, pretty confusing. However, there is more vision here than it might seem.
One More Note on Agents, Meta Connect, Meta Enterprise Platform
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29 Sep 2026
Meta has the chance to own the consumer agentic space; going for enterprise is a big mistake.
Apps, Agents, and Aggregation
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28 Sep 2026
Agents are the ultimate Aggregators; they reveal apps as a means, not an ends, and providing them is tech's biggest prize.

2026.39: Begun, the Aggregator Wars Have
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25 Sep 2026
The best Stratechery content from the week of September 21, 2026, including Meta vs. Amazon, GM bending the knee to CarPlay, and profiling the profiler.

An Interview with Colossus EIC Jeremy Stern About Profiling Mark Zuckerberg
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24 Sep 2026
An interview with Colossus EIC Jeremy Stern about profiling Mark Zuckerberg and other prominent tech figures.
More on Muse, Amazon, and Walmart; Muse and Expedia; Whither Google?
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23 Sep 2026
Meta needs Walmart to wait out Amazon; Expedia seeks to keep its middleware position; meanwhile, where is Google?
Amazon Blocks Muse, Amazon’s Moat, Aggregator v Aggregator
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22 Sep 2026
Amazon predictably blocked Muse, but there is room for a deal based on the reality that Amazon's physical world investments are an AI moat.
Frontier Overhangs
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21 Sep 2026
Pacing the frontier may be sincere, but it would also be strategically useful for the frontier labs to have time to reduce overhangs caused by model advancement.

2026.38: Doomforce
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18 Sep 2026
The best Stratechery content from the week of September 14, 2026, including the view from anywhere but San Francisco, the limited potential for a pacing deal, and the Salesforce zag.

An Interview with Joanna Stern About the iPhone Duo and AI for Normal People
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17 Sep 2026
An Interview with Joanna Stern About the iPhone Duo and AI for Normal People
Salesforce AI Force, Agents as UI, The Race to Headless
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16 Sep 2026
Salesforce is abandoning UI as a moat, which is a very smart move because it's disappearing for everyone.
OpenAI Ads, Amazon Ads in ChatGPT, Walmart to Accept Apple Pay
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15 Sep 2026
ChatGPT ads are working, and solve Amazon's biggest problem with chatbots. Then, Walmart finally gives in to Apple Pay, because fighting the status quo is hard.
Pacing the Frontier, AI’s Digital Limits, AI Commissars
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14 Sep 2026
Dario Amodei wants to pace the frontier; it's an unrealistic proposal that seems mostly geared to political control of AI.
2026.37: Duo Threats
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11 Sep 2026
The best Stratechery content from the week of September 7, 2026, including the arrival of the Duo, AI that benefits humanity, and closing the book on a catastrophe.

The iPhone Duo, The Intelligent Personal Hub, Apple Watch Audio Intelligence
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10 Sep 2026
Apple once again demonstrated the power of integrating hardware and software, but it's biggest AI blindspot might be its belief in the primacy of apps.
OpenAI Does Math, Reward-Hacking, Meta Launches Personal Agent
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9 Sep 2026
OpenAI solving one of the most famous math problems is extremely impressive, and of little impact to most people's lives; Meta's Muse agent launch has the potential to be the exact opposite.
Write Things Down
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8 Sep 2026
Writing things down is powerful, for humans and for AI; what comes first, however, is what to write, why to do it, and actually getting things done.
2026.36: Friction and Feedback
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4 Sep 2026
The best Stratechery content from the week of August 31, 2026, including the market speaking, Apple finding religion, and society losing friction.

An Interview with OpenAI President Greg Brockman About Astra and Alignment
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4 Sep 2026
An interview with OpenAI President and Co-Founder Greg Brockman about the history of OpenAI, Astra and alignment, and the weight of building the future.
Fable 5.1, Enterprise Frontier Safeguards
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2 Sep 2026
Fable 5.1 is out, and the hated Fable data retention policy is not just being altered, but entirely removed in the meantime. Plus, why increased caching is a win-win.
Nvidia Earnings, Dollars Per Gigawatt, Open and Hugging Face
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1 Sep 2026
Nvidia's earnings were remarking and boring — two sides of the same coin. Everything the company does is about avoiding a consolidated world.
Meta Settles, A Framework For Regulating Content, The Rest of Big Tech
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31 Aug 2026
Meta's settlement makes sense for all parties, but the entire sage highlights why any solution to regulating technology feels off.
2026.35: Internet Hype and Real World Change
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28 Aug 2026
The best Stratechery content from the week of August 24, 2026 including the breaker's advantage, the new battle for HDMI1, and how data center discourse ends.

Apple Updates Mini and Studio, AI Computers, OpenAI Jalapeño
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26 Aug 2026
Apple and OpenAI have two completely different hardware announcements; both represent pressure on Nvidia.
Netflix to Sell Streaming Services?, Streamers as Aggregators, Revisiting Roku
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25 Aug 2026
Netflix is considering selling other streaming services, and I think it's a good idea; it's also a let-down for Netflix's original goals and potential pivots.
Autonomy and Innovation
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24 Aug 2026
Incentives favor offense when it comes to agentic cybersecurity; it's the same dynamic that will limit incumbents and fuel startups in the long run.
2026.34: App Snore
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21 Aug 2026
The best Stratechery content from the week of August 17, 2026, including Apple making compromises in the EU, Truth (Social) and reconciliation, and August fun with the Clippers and Lakers.

Apple Settles With E.U., U.S. App Store Fees, ATT Rules in Germany
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19 Aug 2026
Apple's App Store is finally facing the reality of lower fees, and the EU should be satisfied with its work; it's ok it's late.
Nvidia Backs OpenAI Data Center, Anthropic News, Google Buys Spirit Airlines Data
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18 Aug 2026
Nvidia makes another deal, this time with a frontier lab; Anthropic's revenue continues to amaze; and maybe data finally is oil.
Stripe Acquiring OpenRouter, Aggregating AI?, Flipping the Business Model
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17 Aug 2026
Stripe is reportedly acquiring OpenRouter, an implicit bet on a future market of models and the chance at Aggregation.
2026.33: The CapEx Train Keeps Rolling
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14 Aug 2026
The best Stratechery content from the week of August 10, 2026, including the capital constraint, AI writing, and a tale of two cities.

Anthropic’s Watermarking, How It (Probably) Works, Worse Than It Seems
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12 Aug 2026
Anthropic is adding watermarking in response to the E.U.'s AI law. It's a terrible idea, first and foremost for philosophical reasons.
Nvidia’s Risky Business
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11 Aug 2026
Nvidia is finding new ways for its customers to raise money, and it's expanding the risk of the AI buildout significantly.
Apple Earnings, More on Amazon’s Earnings
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10 Aug 2026
Apple's earnings (and stock) are limited not by memory but rather chip shortages; then, more on Amazon's earnings and Andy Jassy's market analysis.
2026.32: Earnings and Learnings
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7 Aug 2026
The best Stratechery content from the week of August 3, 2026, including earnings exposure, OpenAI's answer to Apple, and all about LeBron in Philly.

Google Earnings, The Frontier Case, Amazon Earnings
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5 Aug 2026
Google's earnings seemed to confirm the Anthropic hedge; it was Andy Jassy who explained why their — and Amazon's — capex was justifiable.
Microsoft Earnings, Microsoft vs. Meta, The Efficiency Payoff
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4 Aug 2026
Microsoft's earnings were compelling because they showed a clarity of strategy, lower costs, and a tangibility of application. The reason why is scarier.
Meta Earnings, Meta’s Timing Problems, The Financial Tail
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3 Aug 2026
Meta's earnings were a bit disappointing; future promises about AI products were more disconcerting.
2026.30: The Copium Wars
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24 Jul 2026
The best Stratechery content from the week of July 20, 2026 including Chinese models and frontier futures, what happened to Hugging Face, and the NBA and its second apron bet.

OpenAI Hacks Hugging Face, What Happened, Alignment and Paper Clips
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22 Jul 2026
OpenAI accidentally hacked Hugging Face, but the takeaways are more encouraging than people realize.
Netflix Earnings, Is Netflix Washed?, Additional Notes
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21 Jul 2026
Netflix's earnings were fine, and befitting a mature company whose most exciting days are likely behind them.
Who’s Afraid of Chinese Models?
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20 Jul 2026
Everyone is worried about Chinese models, but the frontier labs will be fine; we need to enable open U.S. alternatives.
